A 2024 survey by NTT Data found that 80% of organizations felt that inadequate, outdated tech was hindering their innovation capabilities. The general consensus supports this, so strategic tech partners are in particularly high demand right now. Not only will they accelerate innovation internally, but they can provide a crucial leg up over the competition. Here are six ways collaborating with a good partner can help.
1. They can better define the innovation strategy
The right tech partners can go a long way in helping you define more clearly your innovation strategy. Their expertise and resources can offer much-needed guidance for how to focus your innovation efforts. Developing an innovation strategy generally starts with clearly defined goals and objectives based around an understanding of the business’ customers and its key competencies. However, translating this information into meaningful innovation with a solid action plan can often prove more difficult. A new tech partner can provide the resources and guidance to create actionable steps to turn goals into reality, so your innovation strategy can be fully realized.
2. They introduce methods to optimize existing processes
For many businesses, one of the chief reasons to find new partners is to take advantage of tech that’ll optimize existing processes. Salesforce reports that over 90% of workers say that automation tools increase their productivity, while 85% say they improve team collaboration efforts. Jahan Ali, CEO of mobileLIVE, says technology partners can introduce automation tools that streamline internal operations, reduce costs, and improve accuracy, freeing teams to focus on higher-value tasks. “Beyond tools, the real value lies in a partner’s ability to simplify complex problems with integrated solutions, building systems where multiple technologies are orchestrated in a seamless, optimized way to deliver the intended outcome,” he says. “That outcome is what matters: driving efficiency, innovation, and customer relevance.”
