AirPods shipments declined by over 33% during the third quarter on an annual basis
Market researcher Canalys issued its third-quarter report on global shipments in the TWS market during the third quarter. The data includes deliveries made from July through the end of September and revealed a sharp 33.7% decline in AirPods and Beats shipments during the quarter. For the three months, Apple shipped 17.8 million pairs of AirPods and Beats wearables compared to the 26.8 million it delivered during the same quarter last year.
The company with the largest gain on an annual basis during the quarter was boAt. The firm saw its TWS shipments rise 220.5% from the third quarter of 2020 to the same quarter this year.
Canalys Research Analyst Ashweej Aithal said, “There is no turning back, and Canalys forecasts that TWS growth will accelerate. We expect the next quarter to be the turning point where the TWS category overtakes wireless earphones in shipment numbers in India and other markets. The challenge is to ensure robust supply, given the supply chain bottlenecks and the push to manufacture locally.”