Apple has started a new marketing campaign for Apple Pay on Twitter and it might indicate that something new is going to be announced by Apple for its mobile payment service. Millions have used Apple Pay and continue to do so allowing them to quickly check out of a store by putting their iPhone or Apple Watch up close to a point-of-sale machine. While Apple gets just 15 cents on every $100 rung up using the system, it is a volume business. Apple Pay is expected to generate as much as $4 billion in revenue for Apple this year.
New hashtags for an Apple Pay marketing campaign on Twitter
Back in early December, Elon Musk said that Apple had resumed advertising on Twitter not too long after he publicly said that the company had stopped advertising on the site and wondered via a tweet whether the company hated “free speech in America.”