If you’ve been waiting for the second-generation Apple AirTag item tracker to launch, you still have a long time to wait according to Bloomberg’s Mark Gurman in his weekly “Power On” newsletter. According to Gurman, Apple did consider releasing the next-generation AirTag trackers this year but has decided to wait until 2025. The OG AirTag still does everything you’d want an item tracker to do.
Additionally, while Apple does allow third-party trackers to be used with its Find My network, so far there is no real competition for Apple and no pressure to launch the next iteration of the product. Another reason why Apple doesn’t mind holding off releasing the new AirTag trackers until 2025 is because of a huge overhang of inventory that Apple would like to get rid of. Gurman writes that Apple Store back rooms are loaded with AirTag units as are Apple’s device storage warehouses.
AirTag 2 won’t be coming out until 2025 according to Bloomberg’s Mark Gurman
AirTag 2 is expected to feature a new second-generation Ultra-Wideband chip also found in the iPhone 15 series, the Apple Watch Series 9, and the Apple Watch Ultra 2. Compared to the U1 chip used in the OG AirTag and found in older iPhone and Apple Watch models, the new chip can communicate with eligible Apple iPhone and Apple Watch models over greater distances.
Available at physical and online Apple Stores for $29 each, you can save 15% by buying a four-pack for $99. There are also quite a few accessories available for the AirTag including an OtterBox rugged case ($19.95), a Chipolo Card Spot Wallet Finder ($34.95), and much more.
