From hypercasual to hybridcasual to mid-core, each game on the market is trying to find a space that has yet to be filled. Within those spaces are niche audiences, but knowing exactly how to engage with them means identifying who these players are and what needs they have.
In this guest post, Azur Games producer Tatiana Vinogradova shares how to approach pre-production for a mid-core audience and the importance of finding the niche within your player base. … [MORE]
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