- The company has also launched Cozy Friends as a showcase for AI-native games
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All-in-one GenAI platform Campfire has raised $3.95 million in a seed round to continue building and growing its game engine Sprites.
Sprites is designed to allow developers to build AI characters that can hold conversations with users and accompany them on online adventures.
The company has also launched Cozy Friends, a game that’s built with Campfire’s tools as a showcase for AI-native games.
Y Combinator, FundersClub and Mercury founder Immad Akhund all contributed to the round with participation from investor Juha Paananen, Uken Games founder Chris Ye and others.
Creating “human-like” companions
“GenAI is sparking a paradigm shift in how people engage with content in video games and entertainment apps,” said Campfire co-founder Siamak Freydoonnejad.
“Users can interact with agentic AI companions capable of speaking and taking action, embarking on emergent adventures across different games and apps while maintaining the context of your relationship.
Entrepreneur Paananen added: “The shift to AI-native games represents the biggest advancement in gaming since the move to 3D. When I first saw the demo, I was pretty stunned.”
“We think this technology will transform gaming and entertainment, and Campfire is showing a blueprint for AI-native games with Cozy Friends, and the toolset for any developer to do the same with Sprites.”
