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Gamelight has reached an exciting milestone, now promoting over 1,000 mobile games and apps through its rewarded user acquisition (UA) platform. This achievement highlights Gamelight’s continued growth and commitment to supporting game publishers of all sizes across the globe. With its AI-powered platform, Gamelight has become a key player in the mobile game marketing landscape, helping developers reach and retain high-quality users in a competitive market.
Diversity of Games and Genres
One of Gamelight’s key strengths is its ability to work with a wide variety of game genres. From casual and puzzle games to more complex RPGs, strategy, and merge games, Gamelight has partnered with game publishers from almost every segment of the mobile gaming industry.
This broad genre diversity allows Gamelight to connect different types of games with the right players, ensuring that each game has the best chance of success. Whether it’s a lighthearted casual title or an immersive RPG, Gamelight’s platform helps tailor campaigns that resonate with the players most likely to engage and stay.
Günay Azer, co-founder of Gamelight, said: “Promoting 1000 games is a significant milestone for Gamelight. It reflects our commitment to helping game developers of all sizes connect with the right players, no matter the genre or region.”
Delivering the Best Recommendations
With a diverse selection of games available on its platform, Gamelight can offer players game recommendations tailored to their interests. This variety and richness allow Gamelight’s AI to connect players with games they are most likely to enjoy, enhancing each user’s experience.
“Having such a diverse range of games on our platform gives us the ability to offer personalised experiences for each player. It’s about finding the right game for the right player, every time.”
Günay Azer, co-founder of Gamelight
Gamelight’s ability to choose the best games for each user enhances both player satisfaction and engagement, while also supporting game developers in reaching the right audience.
Global Reach Across Key Markets
Gamelight’s global reach is reflected in its partnerships with game publishers from key gaming regions around the world. In addition to working with major gaming hubs such as the United States, Europe, and Israel, Gamelight has expanded its presence into critical Asian markets, including China, Japan, and South Korea.
By collaborating with game publishers from these diverse regions, Gamelight supports a wide range of game types and meets different player preferences, while also helping game publishers tap into new markets and audiences. This extensive geographic coverage ensures that Gamelight’s platform is well-positioned to drive success for its partners across the globe.
Recognised Leadership on the AppsFlyer Performance Index
Gamelight’s excellence in mobile game marketing is recognised on the global stage, as evidenced by its top ranking in the most recent AppsFlyer Performance Index. Gamelight is currently the #1 rewarded UA source, a position that highlights its consistent success in delivering high-quality user acquisition across multiple regions.
The company’s performance has been particularly strong in Western Europe, Japan and South Korea, where it ranks in the top 2 across all sources for various gaming categories. This recognition reinforces Gamelight’s position as a trusted partner for game publishers seeking to acquire and retain users efficiently and effectively.
Driving Growth for Game Publishers Worldwide
Through its innovative AI-powered platform, Gamelight has helped game publishers of all sizes and from all regions drive significant growth in a highly competitive market. By analysing user behaviour and preferences, Gamelight’s AI algorithm ensures that game campaigns are precisely targeted, helping game publishers maximise their return on ad spend (ROAS) and long-term retention.
With its focus on delivering high-quality users and providing detailed insights into campaign performance, Gamelight continues to lead the way in mobile game marketing, offering game publishers the tools they need to succeed in a rapidly changing market.
