- Good Gaming Inc is changing course to mobile game publisher
- ViaOne has given its subsidiary “strong backing” through the realignment
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US-based video games developer Good Gaming Inc is changing strategy and taking a “new path” within the games industry, upon which mobile game distribution is a key focus.
The move from video game maker to mobile game marketer and distributor aligns with the company’s view that a higher demand for play-to-earn mobile games presents new growth opportunities.
Strategically mobile
After originating as a platform to connect gamers, Good Gaming expanded into the NFT space with MicroBuddies and the GOO cryptocurrency, but has encountered certain “obstacles” along the way.
Now, its shift in approach to a mobile publisher means prioritising and leveraging partnerships to bolster its reach. In particular, Good Gaming will work with fellow ViaOne subsidiaries enTouch Wireless and Assist Wireless.
As Good Gaming’s owner, ViaOne has given the games company “strong backing” through this realignment to a publisher.
“Today, I reach out to you filled with optimism and enthusiasm for the future of Good Gaming Inc. Over the past few years, we have navigated a landscape fraught with challenges and encountered obstacles in the ever-evolving gaming and NFT markets. Yet, I firmly believe that adversity often paves the way for opportunity,” said Good Gaming Inc CEO David B. Dorwart.
“Our journey has taught us that our true strengths lie in identifying and nurturing successful mobile games found globally rather than developing them from the ground up.
“We recognise through trial and error that partnering with third-party game developers from various countries to create competing quality games against industry giants is not the most effective path forward and will never be where we make our mark on the industry. However, our challenges have helped to unveil new exciting opportunities.
“I am confident that Good Gaming Inc is on the brink of an exciting future. By learning from our past experiences, focusing on our core strengths, and leveraging current and future global partnerships, we will take control of our destiny and are well-positioned to seize the incredible opportunities that lie ahead in the mobile gaming market.”
