- Deepika is now a playable character in BGMI with her own character skins style and persona
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Battlegrounds Mobile India (BGMI) developer Krafton has partnered with Bollywood film star Deepika Padukone as a brand ambassador.
The partnership will see Deepika become a playable character in BGMI with her own character skins, style and persona.
Her involvement reflects Krafton’s commitment to engaging a wider audience and aligning with popular culture, following previous collaborations with stars like Ranveer Singh and Hardik Pandya.
Pushing boundaries
“It is a thrilling opportunity to embark on this new chapter with the BGMI family. Gaming has become a cultural phenomenon in India, and I’m excited to connect with the incredible energy of the gaming community,” said Deepika.
“It’s an honour to be a part of something so dynamic and engaging. I look forward to seeing how my fans react to the in-game avatar and exclusive items!”
Krafton India CEO Sean Hyunil Sohn added: “We are excited to partner with Deepika Padukone, a global ambassador and icon, to create unforgettable moments for our players.”
“This collaboration is an endeavour to push boundaries and deliver fresh experiences for BGMI fans by bringing together the worlds of gaming and entertainment with the biggest star, Deepika Padukone, at its forefront.”
