LG USA customers will flock to Samsung and Motorola handsets after its exit: report

A report released by SK Securities before LG announced its exit had forecasted that Samsung’s share would grow to 30 percent this year in North America. Apple, which currently has a share of 50 percent according to stats from Counterpoint, may witness a slight decline in the region this year, according to SK.

Samsung stands to benefit from LG’s departure because both use the Android operating system. Apple’s iPhones are based on its iOS platform.

Counterpoint also believes that Samsung is in a better position than the Cupertino giant after LG’s exit. That’s because it has a more diverse product lineup. Apple, on the other hand, releases a few models each year, usually flagships. 

Motorola, Alcatel, and Google also stand to benefit from the decision

More than half of LG phones are priced at $150, and this could work in Motorola’s and Alcatel’s favor, as they target the lower price segment in the US. 

Wave7 Research’s Jeff Moore also believes that Motorola can benefit greatly from LG’s departure. LG apparently has about a quarter of the US prepaid market and Motorola’s handsets seem like possible alternatives.