Copilot — hardly better than Clippy?
Benioff, however, has not forgotten Clippy and draws nasty comparisons between it and Microsoft’s current AI technology. The sharpness in the comments makes it clear how important it is for manufacturers to stake out their terrain in the highly competitive AI market. Salesforce itself has been trying for years to anchor AI features in its cloud ecosystem under the Einstein brand. With genAI, the whole thing has taken on a new dynamic. A few weeks ago, Benioff presented Agentforce, a platform on which users could easily build AI agents and integrate them into their infrastructure.
Many other manufacturers are also currently jumping on the agent bandwagon — including Microsoft. The world’s largest software company recently announced that users could use Copilot Studio to develop AI agents themselves to complete or automate tasks more easily.
“Microsoft rebranding Copilot as ‘agents’? That’s panic mode,” Benioff sneered on X. “Let’s be real—Copilot’s a flop because Microsoft lacks the data, metadata, and enterprise security models to create real corporate intelligence.” Instead, Benioff promoted his own technology, which he said is ready to really change companies. “Agentforce doesn’t just handle tasks—it autonomously drives sales, service, marketing, analytics, and commerce,” Benioff boasted. “With data, LLMs, workflows, and security all integrated into a single Customer 360 platform: This is what AI was meant to be.”