- The main issue is the union’s demand for proper consent, compensation, and transparency regarding the use of A.I. for its members working under the contract
Get Industry News In Your Inbox…
Sign Up Today
SAG-AFTRA has shared that over 120 games from 49 companies have signed its interim agreements.
While negotiations have resumed, the union says that the contracts include common-sense AI protections similar to those sought by the union’s members in the Interactive Media Agreement.
It also says that these provisions are fair and feasible while ensuring job opportunities for members during the ongoing work stoppage.
After more than 18 months of negotiations, SAG-AFTRA went on strike against all signatories of the Interactive Media Agreement in July.
The main issue is the union’s demand for proper consent, compensation, and transparency regarding the use of AI for its members working under the contract.
Reaching an agreement
“We’ve had over 120 contracts signed and there’s no sign of things slowing down,” said SAG-AFTRA national executive director & chief negotiator Duncan Crabtree-Ireland.
“I hope we are able to reach an agreement on our Interactive Media Agreement, but if not, we will keep on working with the companies that are prepared to agree to fair, ethical, and responsible contract terms, including for the use of artificial intelligence.”
Interactive media agreement negotiating committee chair Sarah Elmaleh added: “Humane protections for actors against AI exploitation are not an unreasonable ask – and the success of these contracts shows that most companies agree.”
“They are happy to embrace fundamental, ethical guidelines around this tool – alongside equitable accommodation of it – in order to collaborate with professional talent. And talent are likewise eager and delighted to partner with companies that respect them.”
