A change is coming to Netflix subscription plans in some markets starting on July 13th. That’s when the video streamer’s $11.99 ad-free plan will be discontinued in two countries. This is the cheapest ad-free subscription option that Netflix offers and eliminating it will force subscribers to move to one of three plans. These subscribers can choose the $6.99 per month plan that subjects them to viewing ads, or they can sign up for one of two ad-free plans that are available. There is an ad-free plan that costs $15.49 per month and a plan that offers ad-free 4K streams for $22.99 per month (more on this later).
Those receiving the notice telling them that their current plan expires on July 13th can choose from one of three aforementioned options. Standard with ads is $6.99 per month and features Full HD (FHD) resolution streams with no more than two devices allowed to stream at once. This plan supports downloads and up to two devices can download content.
Ad-free options include Standard for $15.49 per month which has all of the same features as the Standard with ads plan, but without ads. The Premium plan is $22.99 per month and streams in Ultra HD resolution. Four devices can stream at once and up to six devices can download content for viewing when offline.
The notices about the discontinuation of the Basic plan is being seen by Netflix subscribers in Canada and the U.K. with U.S. users expected to be targeted soon. American Netflix subscribers should remember the saying, “To be forewarned is forearmed.”
