If it sometimes feels like smartphone vendors are just a teensy bit out of touch with the desires and preferences of their actual customers at large, a fresh survey conducted by BlinkAI Technologies seems to suggest your instincts might indeed be right on the money.
5G matters less than battery life, storage, a new processor, and a great camera
5G is more important for Android users than iPhone owners
In terms of more specific camera improvements coveted by the masses, nighttime photo and video quality enhancements comfortably lead the list, followed at a huge distance by 5x optical zoom technology (now that’s specific), general front and rear-facing shooter upgrades, 8K video, and triple rear cam introduction.
Intriguingly (and weirdly) enough, there’s absolutely no mention of retail prices impacting people’s willingness to purchase a certain smartphone model in today’s report, but it’s definitely worth pointing out that Android users are slightly more interested in 5G than their iPhone-owning counterparts.
That might have something to do with the far larger number of Android models supporting 5G speeds (of all varieties) available right now at many different price points, as well as with Apple’s late adoption of the latest standard in cellular connectivity.
In the meantime, we should also note Android owners care more about processing speed when considering a new handset purchase, but even though better Qualcomm chipsets are released every year (sometimes even twice a year), Android users generally like to hang on to their devices longer than iPhone owners as well.
