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Finance platform PvX Partners has raised $3.8 million in a seed investment round.
The funds will be used to expand PvX Partners’ operations across its platform, starting with PvX Capital, which offers cohort financing to help games and consumer apps scale up.
The investment was co-led by Play Ventures and General Catalyst, with support from angel investors including Michail Katkoff of Deconstructor of Fun and Matej Lancaric from Two & a Half Gamers.
PvX Partners claims to deliver term sheets within 24 hours and funds within days. It has already supported apps like Dabble, Top App Games, MysteryTag and Playsome.
“Better solution” for founders
PvX Partners was co-founded by CEO Joe Wadakethalakal, Ridzki Syahputera, and Zhen Jie Sim, bringing over 60+ years of experience in games and finance from companies like NetEase, Mobile Premier League, and Morgan Stanley.
“Having built gaming companies ourselves, we know the funding dilemma firsthand,” said Wadakethalakal.
“Founders with reliable returns on marketing spend shouldn’t have to dilute their ownership or risk their business just to grow.
“This is the financing model I wish I had back then – it combines the flexibility of equity and the efficiency of debt into a better solution that works with founders, not against them.”
Play Ventures general partner Kenrick Drijkoningen commented: “With deep gaming and finance expertise – and an impressive track record scaling businesses – this team knows how to power growth financing.
“Right now, growth equity is expensive and scarce. It’s the right time for a new model to help consumer businesses scale. PvX’s cohort financing is exactly what our portfolio needs, fast and flexible growth capital without extra dilution – a true win-win.”