Spotify offers new subscribers a three-month free trial to its Premium service
Grandfathered subscribers had their accounts automatically switched to Spotify’s free ad-supported tier unless they signed up for the Premium tier using a payment service approved by Spotify using a credit card and PayPal. After Spotify complained to the EU about the Apple Tax in 2019, Apple said that it was taking a 15% cut on only 680,000 of Spotify’s worldwide premium subscribers. These subscribers were the ones grandfathered in by Spotify after converting from a free ad-supported subscription to the premium service using Apple’s in-app payment system (iAP) between 2014-2016.
That same year, Spotify CEO Daniel Elk complained that Apple failed to send important subscriber emails to Spotify members who subscribed through Spotify’s website instead of the App Store, and also complained that these Spotify members were not being allowed to update their Spotify app. Apple denied both of these claims. And here we are over four years later and nothing has changed.
So despite the speculation, it appears that Spotify will continue to direct subscribers away from Apple’s in-app platform so that it can keep 100% of every dollar it receives from iPhone and iPad users.