“Gaming is becoming a media channel – not just an activity, but a vehicle for brands to reach their audience,” according to Admix CEO…
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Admix
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For those who don’t know, what’s an “In-Play Ad”? These are ads that display within an actual game scene, like a billboard on a…
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Adtech platform Admix has announced its partnership with Integral Ad Science (IAS), a digital ad verification company. Admix claims this will enable it to be…
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Admix has welcomed two ad industry veterans to its global leadership team. Former GroupM CEO and global CDO Rob Norman has become a senior…
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Games monetisation specialist Admix has made two key hires as it looks to expand in 2021. The role of vice president for global partnerships…
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GamingMobile GamingNews
Admix partners with Fumb Games for player-friendly advertising | Pocket Gamer.biz
Advertising firm Admix has teamed up with Fumb Games to accelerate their in-play ads market. As detailed in a blog post, the hyper-idle studio,…