Coffee Golf had a solid retention rate and almost entirely organic installs but monetisation and paid user acquisition were weak Experimenting with techniques led…
Tag:
experimentation
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The Experimentation Group was created last year by former EA and King veterans, Tom Storr, Phillip Black, and David Nelson The consultancy groups goals…
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GamingMobile GamingNews
Industry veterans create The Experimentation Group to boost industry growth | Pocket Gamer.biz
Despite massive growth for the gaming industry, it has been a challenging few years as mass layoffs have hit many companies, and changes in…
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Generative AI is catching on extremely quickly in the corporate world, with particular attention from the C-suite, but it’s still new enough that there…
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E-CommerceInternetNews
Adobe’s Customer Journey Analytics gets new experimentation options – TechCrunch
Adobe today announced a number of new features for Customer Journey Analytics, its tool for tracking customers across platforms that is part of the…