Stay Informed Get Industry News In Your Inbox… Sign Up Today There’s no doubt about it. Chinese games have found an audience in the…
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liftoff
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Rejoice, armchair astronomers: NASA is about to launch its very own “plus”-style streaming service, and unlike streamers like Disney+ and Paramount+, you won’t have…
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GamingMobile GamingNews
Liftoff releases new feature to improve IAA for advertisers | Pocket Gamer.biz
Liftoff, the app monetisation firm, has revealed a new feature to improve in-app advertising (IAA) by using a hybrid optimisation strategy that optimises both…
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GamingMobile GamingNews
Liftoff and AppsFlyer report considers untapped potential in subscription-model | Pocket Gamer.biz
Liftoff and AppsFlyer have partnered to release a new State of App Marketing for Subscription Apps report, detailing consumer trends and highlighting changes to…
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Following the merger of Liftoff and Vungle in October 2021, the firm has named Jeremy Bondy as the firm’s CEO, succeeding founder Mark Ellis.…
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GamingMobile GamingNews
Liftoff to promote women’s roles in mobile industry via Women in Mobile | Pocket Gamer.biz
Mobile app marketing platform Liftoff is launching its new “Women in Mobile” initiative, with the launch party set to take place next week. Seeking…