longterm

In-play ads, the use of advertisements diegetically within a game, are going to become increasing important in mobile gaming. At least that’s what Dodreams…

Monetisation is important for any developer trying to scale their business, but successfully earning money in a game can be a daunting prospect. Not…

Advertising remains key to User Acquisition, but too often advertising relies on harmful stereotypes or the humiliation of the characters. Such ads don’t just…

Most businesses have a long-term vision and core strategic goals. But many struggle to make them a reality. The problem often arises because the…

Take-Two Interactive reported strong results for the first quarter of its fiscal year. The firm saw its net revenue increase by 36 per cent…

Cera, a U.K. provider of healthcare inside people’s homes augmented by a platform that allows carers to monitor a patient’s health and potentially flag…