GSMA’s Mobile World Congress (MWC) 2023 in Barcelona—the largest and most influential event for connectivity—is expected to attract over 80,000 attendees from 200 countries…
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GamingMobile GamingNews
WeMade partners with Nine66 to boost reach and develop talent in Saudi Arabia | Pocket Gamer.biz
South Korean developer WeMade has formed a partnership with a Savvy Games Group company, Nine66, to further develop Saudi Arabia’s games industry. With one…
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GamingMobile GamingNews
FreePlay doubles downloads in past year to reach 1 billion installs milestone | Pocket Gamer.biz
Games developer and publisher FreePlay has reached the one billion download milestone over the course of three years, with half of these total downloads…
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GamingMobile GamingNews
Fanta rebrand includes mobile game launch to better reach Gen Z | Pocket Gamer.biz
The Coca-Cola Company has officially revealed its rebrand of Fanta Orange alongside a noteworthy marketing campaign. Seeking to raise the venerable fizzy orange drink’s…
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GamingMobile GamingNews
Nour Khrais on MENA: “This is an opportunity for small developers to reach a hug | Pocket Gamer.biz
The message was clear. The incredible rate of growth and potential untapped audience in the MENA region is not being recognised by European developers.…
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GamingMobile GamingNews
New advertising platform immersiion is using a “hybrid” approach to reach gamers | Pocket Gamer.biz
Australia-founded adtech firm iion has launched its new self-serve advertising platform for gaming, immersiion. Through immersiion, brands will be able to target audiences with…