There are several manufacturers that sell protection to those willing to pay to keep their device from breaking. The latest episode of ABC Television’s Shark Tank featured such a company called Phoozy that was seeking $500,000 for a 10% stake in the company. Phoozy’s “Thermal Capsules” are bags that provide protection for devices that are placed inside them.
Besides providing protection from drops, Phoozy Thermal Capsules float. The Apollo II series protects users from germs thanks to an integrated antimicrobial lining. The typical smartphone is 10X dirtier than a toilet seat. That won’t be the case if your device is placed in an Apollo II+ capsule.
The Phoozy XP3 protects your smartphone from water, heat, cold, and drops
The Phoozy was named one of the top ten gifts that deployed servicemen wanted this past holiday season. But we need to point out something about this product. It is not like a case. Users drop their device into the Thermal Capsule and need to remove it from the bag in order to use it. There is no window allowing the Phoozy owner to see his phone’s screen while it is in the capsule. While it appears to do its job as far as offering device protection is concerned, you do have to take your phone or tablet out of the Capsule in order to use it and that does leave the device vulnerable during that time period.
In case you were wondering, Lori Grenier and Robert Herjavec won the bidding and will give Phoozy $500,000 for an 8% stake in the company and a royalty of $1.50 per unit sold until the $500,000 is paid back.
