Now according to the rumors, the “myPlan” branding means that subscribers would get to choose which perks they would receive. For example, depending on the Verizon unlimited plan you currently have, you can get for free the popular Disney+ bundle, Apple Arcade, or Apple Music, But, and this is a big but, under “myPlan,” subscribers would have to pay $10 per month for each perk they choose. If Verizon hopes to stay ahead of T-Mobile, this would be a huge mistake. This is the most un Un-carrier move ever made.
Now that’s not to say that there isn’t value in some of these rumored freebies. Verizon says in leaked images that the 100GB of mobile hotspot connectivity it is offering for $10 per month would save subscribers $35. But the point of T-Mobile’s perks is to keep the subscriber from having to pay extra for them. This move may not go down with subscribers as Verizon figured it might. For example, paying $10 per month for a Walmart membership would save a Verizon subscriber less than $3 per month after paying $10 a month extra.