- Ampverse Pulse will offer a comprehensive package that includes gaming influencer strategies, in-game advertising and more
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Games and entertainment ecosystem Ampverse Group has launched its new full-service marketing agency, Ampverse Pulse.
Ampverse Pulse will help brands engage with growing video games and entertainment communities across Southeast Asia, India and the MENA region.
The company says that Ampverse Pulse will offer a comprehensive package that includes gaming influencer strategies, in-game advertising, media planning, and white-label tournaments.
More than a marketing extension
“Ampverse Pulse is not just an extension of our marketing solutions offering, but a next generation agency which deeply understands youth culture given our gaming DNA,” said Ampverse Group CEO Charlie Baillie.
“As gaming continues to grow across MENA, this is an exciting time to be in the region. We want to be strategically positioned to provide Ampverse Pulse capabilities to brands so they can reach more than 150 million gamers here.”
“We believe so much in the potential that this region has that I have personally moved to Dubai to oversee our investments into the region.
We want to hire and develop local talent and build a team, along with actively sourcing opportunities to acquire and invest in the region as part of Ampverse Group. That’s how much confidence we have in what we can grow here,” Baillie concluded.