Apple to raise 2024 iPad Pro prices as May 7 release date nears

Since Apple usually reveals its iPads on Tuesday in the form of a press release, rather than make some big flashy event out of it, it’s Tuesday, May 7, when the 2024 iPad Pro may be announced and released immediately.

2024 iPad Pro pricing: dual-stack OLED is expensive

An OLED iPad Pro has been long in the making. At the beginning, Apple didn’t consider OLED screens of sufficient quality and value to warrant installing in its best iPads tailored towards its most demanding users.

Now that larger OLED panels are already many generations ahead in terms of brightness and color presentation, as well as endurance, it still wanted to add some more value for its iPad fans. 

The 2024 iPad Pro is rumored to employ the dual-stack OLED technology, which deploys two layers of organic material for a lifespan without degradation of more than a decade and double the typical brightness levels. 

Samsung is also a runner-up, and it remains to be seen if it has been able to wiggle into the 2024 iPad Pro supply chain with enough yield and quality. Unfortunately, dual-stack panels are harder to make and come more expensive, too. 

This has apparently forced Apple to raise the 2024 iPad Pro price and, considering all the other improvements, such as the M3 processor, thinner body, new camera and Max Safe wireless charging, the price bump may be significant.